Who We Are
At Weyer Sports, we redefine the narrative around sports cards.
WeyerSports is a private advisory firm specializing in sports card portfolio strategy and acquisition.
We work with collectors and investors who view sports cards not as memorabilia, but as a maturing alternative asset class. Our role is to provide clarity in a fragmented market — combining deep category knowledge, disciplined portfolio construction, and direct sourcing access.
Rather than selling products, we advise on allocation, timing, and long-term positioning. From targeted acquisitions to strategic divestment, we help clients build portfolios with intention and conviction.
Our approach is discreet, research-driven, and relationship-based. We monitor market cycles, player trajectories, grading trends, and liquidity channels to guide informed decision-making.
In a market defined by volatility and hype, WeyerSports provides strategy.
Institutional Perspective. Independent Advisory.
Before founding WeyerSports, Brent served as a Director at Fanatics Collect and Fanatics Live, working closely with high-end collectors and supporting significant transaction volume across premium categories.
This experience provided direct exposure to market cycles, pricing inefficiencies, auction dynamics, and the psychology behind high-value acquisitions.
Combined with a background in finance and over 15 years of professional sales and negotiation experience, Brent brings institutional insight to an independent advisory model built around discretion, conviction, and long-term portfolio thinking.
Meet the Founder
Brent holds a degree in Business Finance from the University of Oregon. Prior to entering the sports card space full time, he spent 15 years in high-performance sales roles with Johnson & Johnson, Boston Scientific, and Intuitive Surgical, developing deep expertise in negotiation, relationship management, and disciplined decision-making.
These experiences now inform his approach to portfolio construction, acquisition strategy, and long-term asset positioning within the sports card market.
Want to hear more?
Check out our podcast episodes on Apple Podcasts, or wherever you listen!
Just search “Brent Weyer” on your preferred podcast platform.
Episode 16, S2: Inside a Top Collectors Investment Strategy - Listen Now
Interview with Brent Weyer on Investing in High End Sports Cards and Creating Boundaries on What to Buy - Listen Now
Brent Weyer Returns to Talk About Investing in Significant Cards of Players… - Listen Now
How Psychology Impacts the Sports Card Market - Listen Now
Fanatics Fest Recap: Why 2025 was better than 2024; Plus Interviews with Brent Weyer and Paul Hickey - Listen Now
Brent Weyer Returns adn Talks Investing in the Most Important Cards of players… - Listen Now